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Education and media are youth's double edge sword. They may be mobilised to dumb you down unless your choices smarten them up. For example: it costs a global brand more to hit you with a feel good ad campaign than to empower you with community-wide job creation brainstorming. Which type of brand do you (and your peer to peer networks) choose to patronise?

Help us make 2 lists side by side :
1 All the world is changing media. Know the living script of the first netgen: the one in which globalisation is designed so every vilage is sustainable. This is the most exciting time to be alive - the one where we all share millennium goals' responsibility to define the future which resolves the collaboration challenge of TO BE OR NOT TO BE: from what BEING was when we were many degrees separated, to what BEING is when trust in value multiplication of life critical info flows depends on communications-tech helping you and me celebrate no degrees of separation)

.................................................................... 

what all young people can do

Idea 1.1 updating shakespeare all of your world is media : as a networker of ( the first net generation) wherever you mediate or socialise, discuss do you want the number 1 purpose of your place's education to empower youth to be income generating or not? The false 20th C conventional wisdom to free 21st C youth from is that passing exams will in istelf get you a lifelong job. Today's microentrepreneurial revolution involves you and your peer networks designing how you will income generate before you leave "education". For example, some entrepreneurial New Zealanders debated this idea with us in 1984 and there 28 year action learning curve is at http://www.erworld.tv/id145.html (somewhere along their journey 10 million chinese parents joined in the dialogue too- not bad for what used to be one of distance's most remotely influential societies!)

2012 mediation exercise: identify 2 college systems - the poorest that empowers income generation and the best endowed that empowers income generation- cross-examine what's different about the behaviours of the academics at both of these college systems from the average non-job creating educational system?- research shows that the way academics and students celebrate each other is very similar in job-creating education institutes whether well endowed or poor- profile how its the opposite way round from the way academics and students treat each other elsewhere

what business school scholars and leaders of 2010s=youth's most productive decade can do

idea 1.2 In 2008 Europe's leading business school, HEC, issued a challenge. Would (say) 9 other business schools around the world like to collaboratively develop sustainability world's opposite way round curriculum to the MBA?  Once 2 opposite league tables of business rankings exist - young people can choose whether the most expensive education is about helping the net generation be the most productive ever or the most underemployed. HEC has several interesting corporate sponsors who are worth celebrating. It has started to change the role of the professor out of all recognition. Paris has arranged huge meetings (2000 people meet live and tweet around the country) where public and scholars share ideas on how to value sustainability and job creation more than destroying sustainability and losing jobs. It has taken 5 years for this positive virus to link in 2 other capitals- brussels www.entrepreneurialunion.com and London (Big Society Capital networkers). 

Research has started to show: its not just education that needs to ask what is its number 1 pro-youth purpose. It is every global sector that wishes to unite youth's demand for sustainable futures

In the third of a century that I have studied practices of world class innovation, I have become perturbed about how many people (especially academics) say they love innovation but actually hate it. When I interview a world changemaker in education, I quickly find out whether they mentor innovators in how to sustain their own self-confidence - if you are going to spend a life freeing an industry sector so as to maximise productive lives of all who serve the sector, then you will need a framework rehearsing the right kind of confidence to make change easy for everyone linking in to you. 
Rehearsal space is as vital to a world calss entrepreneurial revolutionary as a musician!

.For those alarmed at how the MBA, as the 2000s Wall Strret World's most expensive education course, increasingly studied how to put many youth out of work, the other option is to redign universities and last years of shooling altogether. Agendas include:

free university

how to sandwich education and work experience given the number 1 future scenario that most people will not get jobs by passing exams but by creating entrepreneurial work while they are still peer to peer connected

extraordinary new education city formats such as doha's

Intermission 1 : Be-the-do-no-evil is simpler to self-manage than Be-the-Change
My grandad worked with Gandhi for 25 years. I still haven't found where exactly Gandhi uttered be-the-change. His diaries since 1906 are all about do-no-evil. This was because he had been educated at the bar of london to be a barrister. But it was only half way through life that he conscioulsy realised all the top-down laws that empire was adminstering were what was spiraling harm onto the poorest (making their diverse contexts unsustainable). It is notable that Gandhi spent his next 20 years linking in with educators who wanted to see chiuldren enjoy a wholly transformed system of communally growing up- those who led action-learning, peer to peer and vocation=oriented joyneys through a child's life such as Maria Montessori. Only then did Gandhi start mediating with every top-down profession until in my grandad's case Gandhi co-opted him to write up the legalese of India's Independence
Being a borderless Scot, my greatest hero is James Wilson. In 1843. he came down to london, became a Member of Parliament determined to sack those MPs who were voting for bills that compounded hunger or compounded capital abuse of youth, He founded a newspaper to help him do the job. In fact, it was his wish that The Economist be closed once we have ended hunger and ended capital abuse of youth. Once everyone lives the purpose of Scottish economics, media will have gone way beyond newspapers 

 ^  ^ 

 If economics is spinngng wrong way round by investing in the opposite of incraeasing productuvity of our children, what else apart from education's purpose will start spinning the wrong way round

2.1 what all young people can do - we have seen is that the 2000s was the decade in which banking and property's purposes spun the wrong way round

- in particular whenever a society bails out a bank, it is the children of that society who have to pick up the bills; whenever property becomes too expensive. working families (especially youth starting up life's work and building a family) suffer most: a whole generation can lose their productive freedoms - the fact that government and banking rules ordered banks to speculate in property through 2000's shows how fatally and conceitedly off course their macroeconomic gurus were; only diversity of young curious minds can bring back common sense to what evil you don't want your bank to spin round your community

 so start demanding the opportunity to quiz taachers (their hi-trust emotions as much as their theoretical intellects) of every grade - how do my friends and I drive a bank to keep my life as free and productive as possible?

society asks people to qualify for driving a car in order to try and prevent crashes; every sustainable community needs every child to know how to help prevent bank crashes, and because those alive today are responsible for interacting the greatestd change generation, we need to promote dialogues on this as often as people chat over coffee about other things 

some resources for all young people

videos on what can banking do by : grade 3 6 ... 

10000 australian girls develop peer to peer training on how to be financially free

tell us where you create an optimistic people's curriculum vitae on how to drive a bank - some of the world's most curious educators are waiting for me to circulate your answers

2.2 what future business schoool students - comnsider 1 global market sector that you may want to spend your life working in - but before you get involved with indutry players do a youth survey on - what is the mnost exciting milennium goal that sustainability eladers in that sector could help the net geenration celkebrate being ersponsible for

-further resources big hairy audacious goals; grounded theory ( a way of doing survey where you start with no expectations on right or wrong answers; open space a way in which every student at your university can brainstorm at smae time; youth 1000 job creation barunstorms - a way in which 1000 youth can set problems they want acadmics to help them solve before they leave campus) ; other entrepreenur competition - MIT runds about 20 during each colege year - make a diary with you friends on which is each of your favorites- help MIT make the connection between the world tim berner lee does there, the entrepreneur competitions and the open cousre ware whch permits any yong oerson anywhere to know of any curriculum being studied at MIT

 Intermission
Can you find the simplest question of this sort?
How can any place develop unless it has capial markets that take inter-generational savings to invest in that place's next generation's productivity? This question was first made explicit in The conomist in 1972. Since then most economists have been busy obfuscating not simplifying it as any look at what ratings agency analyse makes clear!
What investments in a market make its potential to multiply value more and more - better queality or lower cost? 
Technical note; in the 1980s I helped a partenrship berween MIT and a Paris entrepreneurial start-up survey what societies in over 40 nations wanted form over 500 market categories ..What we learn then about purpose and quality of markets hasnt been invested in since - more on what they dont teach leaders to map when blinkered by MBA mindsets
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Intermission- discuss what you agree, disagree, want to research about the following remarks (which offer a chnace to transform beyond dismal science to joyful economics):
 GAD: In short: There is only one scarcity: Human brain power -- "The Ultimate Resource."  "The main fuel to speed the world's progress is the stock of human knowledge.  And the ultimate resource is skilled, spirited, hopeful people, exerting their wills and imaginations to provide for themselves and their families, thereby inevitably contributing to the benefit of every one."  (Myers and Simon, 1994, 33)
 
Post-Industrial Revolution: What's the main revolution that economics needs to innovate as people spend more time serving each other and networking knowledge than manufacturing things? Isn't it that we need to find every joyful way of celebrating the new economics of abundance as it replaces the old economics of scarcity?. When we consumed things, we used them up and risked scarcities in different places, especially where we failed to distribute in time. Knowledge flows can be wholly diferent. They can multiply value in use as long as we share purposeful knowledge in ways that become ever more hi-trust as well as hi-tech. Knowledge compounds more value the less borders there are provided it is all the while gravitated by (communed around) a purpose -free enough in each market.s case to unite the generation's innovation capacities to their hearts' desire.

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 freemarketvaluemultiplication.jpg

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0.1  Has a continental or worldwide search solutions on job creation that can be replicated across communities been organised before this EU launch of Nov 2011?
While alumni of entrepreneurial economics have always valued job creation searches- we know of no clear evidence that this has been top of mind in the way that continental-wide government has operated since 1984 even though it was scripted by The Economist's Unacknowledged Giant as the number 1 question the first net generation would need to mediate if sustainable futures and humanity's most needed millennium goals are to be served
what's different about nov 2011 is 4 top directorates of the EU have nailed their future reputation to this search  -more

Not youth's economics of the world Not our schools of the worldYouthandYunus.comLeadersandYunus

Muhammad Yunus expresses faith in entrepreneurs at G20 summit

Posted on: November 23, 2011
Category: News

Microfinance Focus, November 4, 2011: Professor Muhammad Yunus was invited to deliver a key note speech during the G20 Young Entrepreneurs Summit held in Nice, France. Professor Yunus addressed an audience of more than 400 entrepreneurs from all G20 countries. In his speech, he shared his personal entrepreneurship experiences, his faith in young entrepreneurs to be the pillars of society and the need to include poor countries in the discussion process in making global decisions.

Professor Yunus being an entrepreneur himself started off creating the Grameen Bank that provides microfinance services to the poor who had little access to financial provisions. From that, he ventured into a wide number of social businesses such as Grameen Nursing College, Grameen Eyecare Hospitals, Grameen Shakti, etc.

He has always considered young entrepreneurs to be the most effective solution for the future. He said “In my opinion, G20 YES is a fabulous initiative, gathering so much energy and momentum from all over the world. Because of their creativity and leadership, provided that they commit to share the value they create, these 400 young entrepreneurs in this room can change the world.”

Professor Yunus is also a member of the Millennium Development Goals (MDGs) Advocacy Group, advising the Secretary General of the United Nations. Hence, he believes that the next generation of youths should be handed over the process of the MDGs as soon as possible. He believes that entrepreneurs will have a key role to play in fulfilling the MDGs, if they are committed to the social value created by their companies, and social business can be part of the solutions.

In his speech, he added that the G20 needed to broaden its scope to deal with the current world crisis. It can no longer remain a political forum with economic agendas. The G20 needs to create a social agenda as well. Professor Yunus proposes that ‘social business’ should be brought to the agenda of G20, as one of the concrete and effective solutions to be considered for immediate implementation so as to guide capitalistic investment towards social value and jobs creation, rather than sheer profit maximization strategies. A social business is a cause-driven business where profits stay within the company for its sustainability.

Lastly, Professor Yunus concluded that the G20 should be expanded into the G25, where poor countries from each continent should be included in the global agenda which they are part of. He added that “Their problems are inter-related with others, and their proposals of solutions should be considered by the most economically advanced countries in making global decisions. A G25 would be a big step toward ensuring that global social issues are raised, and MDGs implementation is fully shared on the global agenda. And finally, because fighting poverty together is the only way to bring long lasting peace in this world.”

Source: http://www.microfinancefocus.com/muhammad-yunus-expresses-faith-entrepreneurs-g20-summit

inquiries chris macrae info @worldcitizen.tv us tel 301 881 1655 ; us office 5801 nicholson lane suite 404, North Bethesda, MD 20852 USA - skype chrismacraedc
 Mapping is a process of discovery. Crucially maps are only as usable as updating correctness of bottom up information. Think of your own use of a map. You look for the "you are here arrow". You want to be directed to somewhere/someone you dont know how to get to; you want your return vist to be safe as well as a value multiplying win-win.
Does anyone remember the simplest findings of einstein and jon von neumann. Einstein proved that to innovate more value you need to go more micro in what you model; von neumann showed that there is more value to be networked by interfacing safe flows across systems instead of ruling over separation of boundaries. There isnt a single global metrics profession that gets these mathematical -and natural - principles right. Unless we change this global markets will cycle through ever greater collapse and more and more communities will lose sustainability. Mapmaking is that critical an idea to what the net genration will achieve in 2010s; but its also one that children from primary age up can action learn. Its simple. Its just that it works the other way round from top-down people's fatal conceit.
It explores how to make the invisible principles and practices of real wealth creation visible, and therefore useable. Our planet needs case studies underline the search for new win-wins that build ‘system integrity’
Trust-flow is the unseen wealth to invest sustainability in. Tranpsarently mapped it develops a goodwill gravity  tyhat invites with roleplayer in a community to multiply goodwill while sustaining their own cashflow.. Trust is not some vague, mushy, abstract warm-hearted sentiment. It is an economic powerhouse – probably just as economically and socially important as oil.
The point is, there are specific things you need to do to get trust flowing, just as there are specific things you need to do to get oil flowing. And like oil trust has a dark side. Right now, the world is awash with the carbon emissions which threaten the stability and sustainability of its ecosystems. Right now, the world is also awash with the ‘carbon emission’ of trust – mistrust. Indeed it may well be that our ability to tackle the one issue – the threat of environmental catastrophe – depends on our ability to tackle the other issue: how to generate, deepen, extend and sustain trust.>br>But what is the best way of doing this? One thing is for sure. You don’t build and sustain trust via some sentimental exercise of goodwill to all and sundry. There are three very simple principles at the heart of effective trust generation. 
First, trust is generated via win-win relationships. It’s virtually impossible to generate or sustain trust without mutual benefit for those involved. But beneficial outcomes are not enough in themselves. For trust to be built and sustained, both sides need to signal a demonstrable commitment to finding win-win ways forward. Such a  commitment may require real changes to what we say and do. Second, real ‘win-wins’ are hardly ever purely financial or material. You don’t build trust simply by walking away with more cash in your pocket. Trust works at all the dimensions and levels of human exchange. Yes, it’s about financial and material rewards. But it’s also about purpose (what people want to achieve). It’s about politics with a small ‘p’: the use and abuse of power, the crafting and application of rules of fair play. And it’s about emotions: the sometimes overwhelmingly strong emotions, both positive and negative, that are generated when people deal with other peopleWhat’s constitutes a ‘win’ – a sense of real improvement – is therefore highly specific. It depends absolutely on the details of who the parties are, what they are trying to achieve, in what context. Building trus, therefore involves discovering these specifics. Just as oil doesn’t flow out of the ground, get refined and pump its way into motor vehicles automatically and without effort, so identifying and doing what is necessary to get trust flowing requires dedicated, skilled effort. It requires a disciplined, structured process, not a vague sentiment.

3) Third, even if we do steps 1) and 2) there’s still a good chance it won’t succeed. Why? Because it ignores an invisible third factor. In the real world, purely two way bilateral relationships don’t exist. There is always a third party whose interests or outcomes are affected by what the other two parties do but who is not a party to the contract. The environment is a case in point. Producers and consumers may both benefit from buying and selling to each other – but what happens if, in doing so, they destroy the environment they both depend on?

This raises a hugely important question. When two parties pursue win-wins and build mutual trust, are they doing so in a way which creates a win and builds trust for the third party at the same time? Or are they simply pushing the problems – and the mistrust – further down the line on to this third party? Building vigorous, healthy networks of trust is a different kettle of fish to ‘you scratch my back and I’ll scratch yours’ win-win conspiracies. It requires a Map of all the key relationships plus careful consideration of knock-on consequences. It requires a different perspective.

These three simple, basic steps do not happen automatically. They need to be worked at. The territory needs to be deliberately Mapped and explored. What’s more, there are obstacles in our way – mental and practical obstacles that need to be cleared. Prevailing economic theories about ‘rational economic man’ for example, deny the need to commit to win-win outcomes. Instead, they promote supposedly ‘rational’ (i.e. narrowly selfish behaviours) which actively undermine trust The same theories insist that the only valid measure of human benefit is money, thereby excluding from consideration many of the biggest opportunities for improvement. Meanwhile many vested interests do not want to extend the circle of trust to third parties and complete networks because their positions of power depend on their ability to take advantage of the weaknesses of these third parties. That’s another job for Mapping: helping to identify and mount such obstacles.
The potential benefits of doing so are unthinkably huge. They start with a simple negative: the relief that comes from when you stop banging your head against a brick wall. Mistrust breeds wasteful, wealth destroying conflict that tends to feed on itself. Anger and hatred engender anger and hatred. Simply easing or stopping the terrible waste of mistrust would transform prospects for many millions of people. We desperately need to find ways of doing this. Then there are the positive benefits. Understanding the real nature of human wealth – all those dimensions of purpose, ‘politics’ and emotion as well as money and material comfort – means we can start being human again; human in the way we think, and act. What’s more, many of these intangible benefits won’t cost a penny. They’re there for the taking, if only we puts our minds to it.
But there’s more, because trust is also an economic superpower in its own right. In the pages that follow we will show conclusively that material and financial riches are also dependent on trust. In fact, we will argue the case for going one step further. We will say that material and financial riches are a by-product of trust: the visible fruits of invisible, intangible human exchange. Once you understand that sustainable cash flows are a by-product of sustainable trust flows, your understanding of what makes a successful business is transformed.
Separately, each of these three fruits – reducing the waste of conflict, unleashing the potential intrinsic benefits of human exchange, and energising the sustainable creation of material wealth – are massive in their own right. Put them together and they represent a vast new continent of opportunity.
As we said, this book is addressed to entrepreneurs and system  innovation revolutionaries. Wherever you happen to be, whatever the change you want to make is, the principles explored in this book apply. The wish to change and the will to change are not the same as being able to change successfully. For that you need to understand your territory. You will need new Maps
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